屈联西
发表于 2010-9-16 09:10:50
The research has been commissioned by The Institute of Promotional Marketing and is yet to be completed, it was revealed in trade journal The Grocer。据行业杂志《杂货商》透露，市场营销推广学会委托开展了这项研究，并且该研究还有待完成。
屈联西
发表于 2010-9-16 09:11:24
But the early results suggest the ones which get shoppers most excited in the tests have also been among the most successful commercially。不过早期的结果已表明，测试中那些最令购物者们兴奋的商店也是一些经营得最成功的商店。
屈联西
发表于 2010-9-16 09:12:01
Colin Harper of the Institute said: "It's early days but these results indicate a correlation between high emotional response and sales uplift."市场营销推广学会的科林•哈珀说：“尽管研究还处于早期阶段，但是这些结果表明了强烈的情绪反应同营业额上升之间的相关性。”
刘云云
发表于 2010-9-17 11:15:45
特价商品让人欣喜若狂，能让大脑产生同性爱中所获得的相同程度的兴奋感???